About Sabre Pepper Spray

Sabre brand pepper spray is positioned very well in the market. The brand is utilized by a number of law enforcement agencies and uses this effectively in their advertising. In addition, Sabre markets to women through its Sabre pocket and purse sized pepper sprays, as well as through its partnerships with women's organizations. Due to effective advertising and influential endorsements, the Sabre brand appears to be positioned at the top of the pepper spray market.

History Of Sabre Pepper Spray

SABRE was founded in 1975, and produces self defense pepper sprays that are utilized by a number or US law enforcement agencies, including the US Department of Customs and Border Protection and the Department of Defense. The brand has benefited from its partnerships with women's organizations, including the national breast cancer foundation, as well as endorsements by the New York Police Department. Sabre was one of the first brands to include red dye as a feature with its pepper spray, a tool used to mark and later identify perpetrators of crimes.

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